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CAL-ORCA and California Retailers Association partner with Auror to address ORC

The California Organized Retail Crimes Association (CAL-ORCA) and The California Retailers Association (CRA) have announced a partnership with Auror to utilize its ORCA Retail Crime Intelligence platform to address Organized Retail Crime (ORC) in the California region. The partnership will enable CAL-ORCA & CRA to build a data network that empowers its members to collaborate, share intelligence, and resolve more ORC cases for free.

"ORC is a growing problem not only for businesses, but our communities," said Rachel Michelin, CRA President and CEO. "ORC fosters a host of illegal activity, including the recruitment of youth, homeless and others into theft crimes. These networks frequently use their proceeds to finance other illegal activity including drug smuggling and human trafficking."

CRA, in collaboration with CAL-ORCA, is working to combat ORC in California through legislative and regulatory measures that will continue to empower law enforcement and the business community to stop current crime rings and prevent future large-scale thefts. In addition to the new collaborative, CRA and CAL-ORCA have partnered with Auror, an online Retail Crime Intelligence platform designed to address ORC both in California and nationwide. The platform enables CRA and CAL-ORCA to build a data network across states and businesses that empowers members to collaborate, share intelligence and resolve more ORC cases for free.

George Torres, CFI, LPQ, Executive Member of CAL-ORCA is looking forward to using best in class technology to combat ORC. "We've been looking for a platform that allows us to securely collaborate, share, build and ultimately close more ORC cases that are impacting our communities. Auror not only meets this need, but takes us to a whole new level with how we can conduct, build, and resolve cases faster than ever before".

The addition of the largest ORCA in the US alongside six others (and more to be announced) will enable an unprecedented level of collaboration within CAL-ORCA and between all participating ORCAs. "We have a shared belief that stopping crime takes a community, ORCAs like CAL-ORCA play an important role in building that connected community so the opportunity to support ORCAs is both exciting and a privilege" says Bobby Haskins - Director of Market Development North America. "In the coming weeks, we are excited to see CAL-ORCA members connect more dots on ORC offenders so they can view the totality of their offenses across the state and ultimately close more ORC cases for their communities".

For Joe Hopkins, in his role on the Board of Directors for CAL-ORCA, leveraging new technology to get ahead of ORC is a no brainer. "By letting technology do the hard work around connecting repeat offenders, sharing intel, and enabling us to work together, we really are going to see a coordinated response to this vast issue".

The ORCA version of the Auror platform is free for all ORCAs in an effort to support the industry's response to this large and complex issue. If you wish to discuss how your ORCA could leverage this opportunity, please contact us at orca@auror.co.

Founded in 2012, The California Organized Retail Crimes Association (CAL-ORCA) is an organization dedicated to fostering partnerships between law enforcement professionals and loss prevention professionals to provide training, combat Organized Retail Crime (ORC) and other crimes impacting the business community. The partnership will aid in the sharing of cross jurisdictional information to help identify, disrupt, and apprehend ORC suspects in California and other states. Learn more at https://cal-orca.org/

About California Retailers Association
The California Retailers Association (CRA) is the only statewide trade association representing all segments of the retail industry including general merchandise, department stores, on-line marketplaces, mass merchandisers, restaurants, convenience stores, supermarkets and grocery stores, chain drug, and specialty retail such as auto, vision, jewelry, hardware and home stores. CRA works on behalf of California's retail industry, which prior to the pandemic, operated over 418,840 retail establishments with a gross domestic product of $330 billion annually and employed 3,211,805 people-one fourth of California's total employment. The state of California collected $48.5 billion in revenue from retail sales and use taxes, representing more than 25% of the state revenue. For more information, go to www.calretailers.com.

About Auror
Auror is the retail crime intelligence platform empowering enterprise retailers to stop crime, for good. They do this by making it easy to report actionable intel, connect the dots on repeat offenders, and distribute actionable intelligence to teams to prevent crime in real time. Auror has offices in Denver (Colorado), Auckland (New Zealand), and Melbourne (Australia) to support its growing retail base, which includes some of the largest retailers in the world. Learn more at www.auror.co.