Vector Security Gets a New Look and
Offers a New View on "Intelligent" Security
Positions Vector Security as Provider of Intelligent,
PITTSBURGH, June 12, 2012 – For
the first time in 26 years, Vector Security is refreshing
its brand strategy to highlight the overall customer
experience and position the company as a leading provider of
security and security related solutions tailored to customer
needs and business objectives.
The new branding consists of a refreshed Vector Security
logo and the introduction of a new tagline for the company,
"Intelligent security tailored for you."
"Our new branding reinforces our commitment to meeting the
unique needs of our customers," says Pam Petrow, President
and CEO of Vector Security. "Our goal, as always, is to
build lasting relationships with them to meet their security
needs today and into the future."
"The Vector Security brand underscores what is important to
customers," says Art Miller, Vice President of Marketing for
Vector Security. "Research shows that our customers see us
as a reliable, dependable and relationship-driven provider
of quality products and services. From design to
installation to service, we are focused on delivering an
exceptional experience that is consistent and valued by
customers no matter what office serves them or which people
they engage across any of our service territories."
The new branding includes increased customer communications
and an improved website, both of which educate customers on
security and security-related best practices. The new
website, which will launch later this summer, will also
showcase new products and services provided by Vector
Security and its preferred partners that can offer added
convenience and protection.
For more information contact:
Vice President, Marketing