Next Generation eLearning Solution
Using Game Mechanics
and Brain Science to drive Knowledge Retention
WATERLOO, Ontario – Sept. 4, 2012 – Axonify today announced
the launch of the next generation of its breakthrough
eLearning platform, designed to change the way employees
learn, retain and apply knowledge in the workplace. Unlike
other eLearning solutions, Axonify reinforces critical
learning with a truly unique approach by delivering
bite-sized content on a daily basis, using game mechanics
and brain science to drive engagement and real learning
"We’ve set out to change the industry by revolutionizing the
way organizations deliver training content to their
employees," said Carol Leaman, president and CEO at Axonify.
"Other eLearning systems have failed to address the
retention and application of learning in the workplace. Our
customers are seeing tens of millions of dollars a year in
return on our solution, simply by making learning stick
through continuous reinforcement of content delivered in a
fun, engaging way."
The latest version of the software platform has vastly
expanded gaming and reward elements, deepened cognitive
science to drive effectiveness, and improved scale,
flexibility and ease of use for the large customers
comprising Axonify’s target markets.
With Axonify, employees receive personalized training every
day in the form of 2-3 targeted questions via any
web-enabled device, including mobile, tablet and point of
sale (POS) system. Questions are repeated over time to
reinforce concepts and retention is measured every time.
When an employee demonstrates a knowledge gap, he/she
receives an engaging, short training burst. The entire
experience takes about a minute a day.
"I think Axonify’s approach to eLearning is unique in the
industry. It addresses the problems companies have with
learner retention and transfer," said Connie Malamed,
Publisher of The eLearning Coach. "Instructional designers
will like how it’s compatible with their current toolset and
busy learners will appreciate the short bursts of training."
No other solution offers bite-sized learning that is
personalized, fun and drives measurable outcomes for
corporate enterprise. The Axonify solution is:
Fun & Rewarding: Game
mechanics are used to deliver questions in interesting, fun
and engaging ways. They not only increase participation, but
accelerate employee learning.
Personalized: No other
eLearning solution offers truly individualized training
allowing each employee to follow their own path. Questions
and content are tailored to each individual, based on their
role, learning style and knowledge. Axonify continually
analyzes what every employee remembers, or not. Questions
are repeated in different ways until a high level of
retention is applied.
Measurable: Axonify is
the only solution that ties training outcomes to specific
financial results. Participation levels and question success
metrics are correlated by person, location, job title etc.
Results are tied to metrics such as safety incidents, shrink
and sales revenue.
Flexible: Training teams
can easily update and manage content, allowing them to
quickly respond and target new learning areas. Location or
role specific needs are also easily accommodated.
Axonify is a Waterloo based technology company using
concepts of behavioral science combined with gamification to
change the way companies train their employees. Axonify is
proven to improve sales and service levels, reduce safety
incidents and inventory shrinkage and change employee
behaviour to operationalize learning. The system creates a
real-time, personalized knowledge map employee by employee,
which identifies and closes information gaps. Participation
and success rates are measured and correlated to specific
corporate outcomes that drive revenue or reduce expenses.
Customers include Pep Boys, Walmart and Toys"R"Us Canada.
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