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Checkpoint Systems Launches Enhanced Performance Label
for Shoe Source Tagging and Improved On-Shelf
Availability
One Billion Source
Tagged Shoes in the Last Five Years
THOROFARE, N.J — Nov.
13, 2012 -
Checkpoint Systems, Inc. (NYSE:CKP), a
leading global supplier of shrink management,
merchandise visibility and apparel labeling solutions
for the retail industry, today announced the
introduction of its
2815 Enhanced Performance (EP) Shoe Label, a small
security label that is integrated into footwear during
the shoe manufacturing process. Checkpoint Systems has
source-tagged more than one billion shoes with Radio
Frequency (RF) Electronic Article Surveillance (EAS)
labels in the last five years to help retailers in the
fight against shrink.
Shoes are a high-risk theft item, difficult to protect
and display at the same time. In fact, according to the
most recent
Global Retail Theft Barometer, shrink rates for
footwear increased year over year to 0.99 percent
globally and 1.2 percent in North America. The 2815 EP
Shoe Label provides an additional level of security for
all retail outlets selling shoes, including apparel,
sporting goods and footwear specialty stores.
Significantly smaller than existing shoe labels, the RF
2815 EP Shoe Label offers enhanced detection and
deactivation performance. This means a significant
reduction in false alarms, enabling retailers to adjust
their approach policies accordingly. Working closely
with shoe manufacturers, Checkpoint designed the 2815 EP
Shoe Label to sustain greater processing tolerance
during the manufacturing process and allow high-speed
integration and melding temperatures so that
manufacturers can apply it easily without compromising
the performance of the label at stores.
Farrokh Abadi, President & Chief Operating Officer
Shrink Management Solutions Checkpoint Systems, said,
"We are delighted to introduce our newest shoe label,
which we designed together with shoe manufacturers and
retailers. This slender, high-performing solution not
only helps retailers reduce theft, but also improves
availability on store shelves, increasing customer
satisfaction."
The 2815 EP Shoe Label is available immediately.
CONTACT:
George Cohen (for Checkpoint)
GCC, Inc.
617-325-0011
george@gccpr.com |
