Atkinson, NH - Felix Martinez has been appointed Sales Director at Nedap, a global leader in loss prevention and RFID solutions for the retail sector. In this role, Martinez is responsible for driving sales in the US retail sector and reports to Vice President and General Manager Patrick O'Leary.

Martinez has more than 27 years' experience in the retail industry, having worked for a range of leading technology organizations in both sales and account management roles. He has a long track record of successfully collaborating with National Retailers and built a strong foundation for leading and mentoring a team.

Patrick O'Leary commented: "I am delighted that Felix has joined us as an important asset in our expansion plans. His expertise in sales and account management will be extremely valuable to help evolve and drive the company's growth in North America."

About Nedap
Nedap is a manufacturer of intelligent technological solutions for relevant themes. Sufficient food for a growing population, clean drinking water throughout the world and smart networks for sustainable energy are just a couple of examples of themes Nedap is working on. It has a continual focus on technology that matters. Nedap was established in 1929, has been listed on the stock exchange since 1947 and, with more than 750 employees, Nedap is active around the world. Nedap helps global retailers permanently prevent losses, optimize stock levels and simplify the multi-store retail management.