White Paper - Specialty Beauty Retailer Offender, Shopper, Employee Feedback
Study: LM Tag
The Loss Prevention Research Council (LPRC) conducted a series of in-person
survey interviews in the Gainesville, FL. A specialty beauty retailer's StoreLab
in order to understand the impact of the LM Tag on associates, shoppers and
shoplifters. This research focused on the LM Tag's impact on protecting high end
fragrances, one of the specialty beauty retailer's high loss products.
93% of customers rated the LM Tag's effectiveness above a 5, indicating they
think the LM Tag is effective at preventing theft.
90% of the associates surveyed agreed that they like the LM Tag and that it is
easy to apply.
In this study, all 7 shoplifters indicated they would not attempt to steal a
product that was protected by the LM Tag.
Click here to download the complete report.